Interact with the Agenda: Engagement Deep Dive

There's still a huge disconnect between digital organizing and grassroots organizing. We need a conversation about what a deep engagement ladder looks like.

— Mike Norman, SoChange, WOC 2011 Fellow

It's people who have the experience of being traditional organizers, who understand how technology and the internet tactically integrate into the strategy of a campaign, in terms of delivering a certain outcome.

— Joaquin Guerra, Campaign for Community Change, WOC 2011 Fellow

It's about re-imagining the relationships your organization has with people. What would it look like if you partnered with people outside your organization in a new networked way -  you know, like the way Twitter partners with its users to build its social network?

— Gideon Rosenblatt, Alchemy of Change, WOC 2011 Fellow

What kind of opportunities are you offering to provide more authority and responsibility to people you care about? What does a two-way relationship look like for the people you're trying to bring in?

— Karen Uffelman, Groundwire, WOC 2011 Fellow

I’m interested in creating really true, authentic ways of engaging people online.

— Laurie Ignacio, Presente.org, WOC 2011 Fellow

With our audience, we need to speak to them in a way that's not poll tested and focus grouped.  In a way that reflects real theories of change.

— Joaquin Guerra, Campaign for Community Change, WOC 2011 Fellow

I’m deeply embedded in dreaming up what the ideal, fully matured online community of people looks like. That's how my mind works.  I dream about what it looks like when we've succeeded, then try to walk backwards from there.

— Jessy Tolkan, Citizen Engagement Lab, WOC 2011 Fellow