Web of Change Convenors


Jason Mogus ~ President, Communicopia.Net
Jodie Tonita ~ BC Program Manager, ONE/Northwest
Phillip Smith ~ Principle, Community Bandwidth
Madeline Stanionis ~ Vice President, Donordigital
Sarah Pullman ~ Conference Coordinator

Jason Mogus

Jason Mogus leads Internet strategy engagements on many of Communicopia’s key accounts. A serial entrepreneur, Jason has held senior roles in technology start-ups since 1995. At Communicopia he provides strategic guidance for clients such as the Loreto Bay Company, VanCity Savings, the Social Purchasing Portal, Dragonfly Media, and the Sierra Club of Canada.

Jason Mogus Jason is a partner and board member with BC Technology Social Venture Partners.He is the founder and convener of the Web of Change conference at Hollyhock Retreat Centre, and is an executive member of the Mobile Muse wireless research project. A certified “ePhilanthropy Master Trainer” by the Washington DC based ePhilanthropy Foundation, in 2001 he was awarded Business in Vancouver's "Top 40 Under 40" and led Communicopia to receiving the BC Technology Industry Association's first "Leadership in Social Responsibility" Award.

Jason is passionate about supporting social change through communications, technology, and philanthropy. A popular presenter and speaker, he has been featured in international media such as the New York Times, National Post, CBC Newsworld, The Guardian, CNN.com, and CBC's The National.


Jodie Tonita

Jodie Tonita Jodie Tonita is the BC Program Manager at ONE/Northwest, an enterprising non-profit technology and communications consulting firm serving environmental organizations across the Pacific Northwest.

Before coming to ONE/Northwest Jodie had more than 10 years experience in technology consulting and non profit leadership. Her technology career included a private consulting practice delivering corporate software training programs, enterprise software deployment projects, and management of administrative, communications, and distribution infrastructure creation. Jodie's non-profit leadership experience included working at the board level of social change organizations focused on women's issues, global justice, and the environment.

In 2003, Jodie attended the Web of Change conference with an eye to finding a career that would allow her to integrate her passion for social change and her professional career. It was there that she met was introduced to ONE/Northwest and 3 months later she opened their Vancouver office. Since joining ONE/Northwest in January 2004, Jodie has made significant contributions to growing the capacity and uniting the leadership of the environmental movement in BC.


Phillip Smith

Phillip Smith Phillip is the "Simplifier of Technology" at Community Bandwidth, a Canadian consulting practice that works with non-profits to explore the thoughtful use of technology toward creating a more just and sustainable society. In that role, he works with leading social justice and community organizations to examine the ways Internet technology can build online relationships, support community engagement, facilitate group collaboration, and create successful online campaigns.

As a dedicated educator and consultant to the voluntary sector, Phillip frequently delivers workshops on a range of topics, including effective communications strategies for the Web and applying movement-building techniques to online fundraising. These workshops have taken him as far as Seattle and Boston, to work with leaders of the Northwest environmental movement and student organizers at MIT, sharing his experiences supporting online campaigns for BillionairesForBush.com and Greenpeace Canada.

Phillip is currently focusing on a multi-year project to create a “progressive media alliance,” which aims to build the technology capacity of independent publications in Canada. Most recently, he has been working with a range of progressive publications, including Grist Magazine, This Magazine, and New Internationalist.


Madeline Stanionis

Madeline StanionisMadeline Stanionis is the Vice President and Creative Director at Donor Digital, a consulting firm in San Francisco and Washington DC that helps nonprofit organizations, candidates, and socially responsible companies use the Internet for fundraising, advocacy, and marketing. Madeline develops and implements fundraising strategies for clients including NARAL Pro-Choice America, Human Rights Campaign, the Campaign for Tobacco-free Kids, Earthjustice, and Bluewater Network.

Madeline has more than 15 years experience in non-profit fundraising, management and communications. She served as director of individual giving at Health Access, a statewide health advocacy organization in California, and as Public Information Officer for the Alameda County Health Department (Berkeley, Oakland). Madeline was the founding executive director of Access to Software for All People (ASAP), a youth-run Web development business run as a non-profit social entrepreneur.

Madeline holds a Masters of Social Work from San Francisco State University. She lives in Berkeley with her husband and Daisy, a greyhound.


Sarah Pullman

Sarah Pullman Sarah was raised in the suburbs of Alberta, where she was offered precious little opportunity to develop a social or environmental consciousness. Somehow, despite this, the roots of one took hold, and continued to grow (against all odds) during two years spent at the University of Western Ontario. On a gut feeling, she applied to the School of Environmental Studies at the University of Victoria, and headed for the west coast, where she has lived and felt at home ever since.

Three years ago she attended her first program at Hollyhock, and fell in love with both the place and its purpose. That introduction led to a position as Operations Coordinator for the Hollyhock Leadership Institute in Vancouver. There she discovered an interest in online tools, and how they can help social change organizations get their work done more gracefully and efficiently.

This is the second year that Sarah has coordinated Web of Change. Her experience with conferences and her interest in the role of technology in social change movements -- combined with her love of Hollyhock and the magic that transpires when people gather together there – make her a natural fit for the role. Sarah’s personal interests include yoga and meditation, trees, travel, hooping, and hot tubbing. Thankfully, Hollyhock offers a chance to combine them all!